Retention dashboard

01What is it?
When to Use Automating retention reviews for CS, lifecycle marketing, or execs. Its edge is a particular angle on marketing analytics, giving the agent tighter constraints than a plain retention dashboard request.
02Inputs
Context for marketing analytics: your goals, audience, constraints, and any source material the skill asks for.
03Output
A ready-to-use result for marketing analytics: the analysis, copy, or recommendations the agent produces.
Paste-ready

Install as a package

Installs this one skill package for your coding agent, including any supporting files that skill ships with — not every skill in the repository. Read the tutorial.

Terminal
$ npx skills add gtmagents/gtm-agents --skill retention-dashboard

Use in Profound

Copy this file into a new Profound Skill. That's it, nothing else to install.

Copy and create in Profound
SKILL.md

Retention Dashboard Toolkit Skill

When to Use

  • Automating retention reviews for CS, lifecycle marketing, or execs.
  • Tracking pilot outcomes for adoption/save plays.
  • Providing drillable dashboards to segment owners.

Framework

  1. Metric Definitions – ARR retention, logo retention, expansion %, health scores.
  2. Cohort Dimensions – plan, persona, region, industry, product, acquisition channel.
  3. Visualization Layout – summary tiles, cohort heatmaps, waterfall, signal callouts.
  4. Alerting Layer – thresholds for Slack/email alerts when metrics breach targets.
  5. Annotation Workflow – capture commentary, actions, and follow-up owners.

Templates

  • BI dashboard spec (metrics, dimensions, filters, refresh cadence).
  • Weekly retention digest format.
  • Alert template with context + call to action.

Tips

  • Normalize metrics (e.g., ARR, accounts, seats) to avoid confusion.
  • Tie charts to plays so stakeholders know what to do next.
  • Pair with activation-map to log actions triggered by signals.

How do I install Retention dashboard in Cursor, Claude Code, or Codex?

Run npx skills add gtmagents/gtm-agents --skill retention-dashboard in the project where you want it, then ask your agent for the skill by name. The --skill flag installs only Retention dashboard, not every skill in the repository.

Where does Retention dashboard come from and what license is it under?

Retention dashboard comes from the gtmagents/gtm-agents repository on GitHub. That repository has 297 GitHub stars. The skill is published under the Apache-2.0 license.

Prefer plain text? Read the Retention dashboard guide as markdown.