Firecrawl SEO audit

01What is it?
Use this to turn a website into a specific, prioritized SEO audit. It brings Firecrawl's specific operating context into search and SEO workflows, so the agent is guided by a sharper source than a generic prompt.
02Inputs
Context for search and SEO workflows: your goals, audience, constraints, and any source material the skill asks for.
03Output
A ready-to-use result for search and SEO workflows: the analysis, copy, or recommendations the agent produces.
Paste-ready

Install as a package

Installs this one skill package for your coding agent, including any supporting files that skill ships with — not every skill in the repository. Read the tutorial.

Terminal
$ npx skills add firecrawl/firecrawl-workflows --skill firecrawl-seo-audit

Use in Profound

Copy this file into a new Profound Skill. That's it, nothing else to install.

Copy and create in Profound
SKILL.md

Firecrawl SEO Audit

Use this to turn a website into a specific, prioritized SEO audit.

Onboarding Interview

Infer the site, target keywords, and output format from context. If the site is clear, proceed immediately.

Ask at most 1-3 concise questions only if blocked, such as the site URL, required target keywords, or whether a specific page/competitor set matters.

Firecrawl Collection Plan

  1. Map the site with Firecrawl to understand URL structure.
  2. Scrape key pages: homepage, product/service pages, pricing, docs, blog, about, and high-value landing pages.
  3. Extract title tags, meta descriptions, headings, internal links, content structure, canonical signals when visible, and image alt text when available.
  4. Search target keywords when provided; scrape top ranking pages for comparison.

Parallel Work

If appropriate, use sub-agents or equivalent parallel task runners:

  • Site Structure: URL patterns, sitemap health, internal linking, orphan/broken pages.
  • On-Page SEO: titles, meta descriptions, H1/H2 hierarchy, content quality.
  • Keyword And SERP: target keywords, ranking pages, competitor page patterns.
  • Technical Issues: broken links, duplicate content signals, missing metadata.

Final Deliverable

# SEO Audit: [Site]

## Executive Summary
[Top risks and opportunities]

## Site Structure
[Pages found, URL quality, sitemap/internal-link notes]

## On-Page SEO
[Per-page title, meta, headings, content, linking notes]

## Keyword Opportunities
[Target keywords, missing pages, content gaps]

## Competitor/SERP Comparison
[Who outranks the site and why]

## Prioritized Recommendations
[High/medium/low impact fixes with exact changes]

## Sources
[URLs scraped and what was checked]

## Rerun Inputs
workflow: firecrawl-seo-audit
site: [url]
keywords: [list]
output: [markdown/json]

Quality Bar

  • Make recommendations specific, not generic.
  • Show the page or source behind each issue.
  • Distinguish technical findings from content strategy guesses.

How do I install Firecrawl SEO audit in Cursor, Claude Code, or Codex?

Run npx skills add firecrawl/firecrawl-workflows --skill firecrawl-seo-audit in the project where you want it, then ask your agent for the skill by name. The --skill flag installs only Firecrawl SEO audit, not every skill in the repository.

Where does Firecrawl SEO audit come from and what license is it under?

Firecrawl SEO audit comes from the firecrawl/firecrawl-workflows repository on GitHub. That repository has 63 GitHub stars. The skill is published under the MPL-2.0 license.

Prefer plain text? Read the Firecrawl SEO audit guide as markdown.