Write cold email

01What is it?
Write cold emails that get replies using proven frameworks (AIDA, PAS, BAB). Enforces best practices like 50-125 word limit and personalized openers. The value is a focused slice of email marketing judgment, useful when several similar skills cover the same ground.
02Inputs
Context for email marketing: your goals, audience, constraints, and any source material the skill asks for.
03Output
A ready-to-use result for email marketing: the analysis, copy, or recommendations the agent produces.
Paste-ready

Install as a package

Installs this one skill package for your coding agent, including any supporting files that skill ships with — not every skill in the repository. Read the tutorial.

Terminal
$ npx skills add humanizerai/agent-skills --skill cold-email

Use in Profound

Copy this file into a new Profound Skill. That's it, nothing else to install.

Copy and create in Profound
SKILL.md

Write Cold Email

Generate a cold email that gets responses using proven copywriting frameworks.

Input

Parse $ARGUMENTS for:

  • Target: Who they're emailing (role, company, industry)
  • Goal: What they want (meeting, intro, feedback, sale)
  • Context: Personalization hooks (mutual connection, recent news, specific pain point)

If arguments are incomplete, ask for the missing pieces.

Frameworks (Choose the best fit)

AIDA (Awareness → Interest → Desire → Action)

  • Hook with relevance
  • Build interest with value
  • Create desire with proof/benefit
  • Clear CTA

PAS (Problem → Agitate → Solution)

  • Identify their problem
  • Make it feel urgent
  • Position as the solution

BAB (Before → After → Bridge)

  • Their current state (problem)
  • Their ideal state (outcome)
  • How you bridge the gap

Hard Rules

  1. 50-125 words - Shorter emails get more replies
  2. Subject line: 3-5 words, lowercase, no clickbait
  3. First line: Personalized - reference something specific about them
  4. No fluff: Cut "I hope this email finds you well", "My name is...", "I wanted to reach out"
  5. One CTA: Single, specific ask (not "let me know if you're interested")
  6. Read time: Under 30 seconds
  7. Mobile-friendly: Short paragraphs, no walls of text

What Makes It Human

  • Sounds like a real person, not a template
  • Has a specific reason for emailing THIS person
  • Shows you did research
  • Doesn't oversell or use hype words
  • Has a clear "what's in it for them"

Output Format

Subject: [subject line]

[Email body]

[First name only]

Framework used: [which one and why] Personalization: [what angle you used] Word count: [number]

How do I install Write cold email in Cursor, Claude Code, or Codex?

Run npx skills add humanizerai/agent-skills --skill cold-email in the project where you want it, then ask your agent for the skill by name. The --skill flag installs only Write cold email, not every skill in the repository.

Where does Write cold email come from and what license is it under?

Write cold email comes from the humanizerai/agent-skills repository on GitHub. That repository has 39 GitHub stars. The skill is published under the MIT license.

Prefer plain text? Read the Write cold email guide as markdown.