# GEO-SEO analysis tool — Claude code skill (february 2026) Human Guide

## What This Is For
GEO-first SEO analysis tool. It gives the agent a clearer input/output frame for search and SEO workflows: what context to ask for, what decisions to make, and what usable artifact to return.

Use this as a human-readable version of the GEO-SEO analysis tool — Claude code skill (february 2026) agent skill. It is meant for marketers, operators, founders, and other non-coders who want the workflow without reading agent-specific implementation instructions.

## When To Use This
- Use this when you need a repeatable process for GEO-SEO analysis tool — Claude code skill (february 2026).
- Use this when the task needs judgment, examples, constraints, or a clear output format rather than a one-off prompt.
- Use this when you want to hand an AI assistant enough context to produce a usable marketing artifact.

## When Not To Use This
- Do not use this when you only need a quick factual answer.
- Do not use this when the work depends on private data you cannot share with the assistant.
- Do not use this as a replacement for legal, compliance, financial, or medical review.

## What You Need Before Starting
- The goal or business outcome you want.
- The audience, customer segment, or market context.
- Any source material the assistant should respect, such as notes, briefs, examples, URLs, or brand guidance.
- Constraints such as tone, length, channel, deadline, region, or approval requirements.
- A clear definition of what a good final answer should look like.

## Step-By-Step Workflow
1. State the job clearly: "Use the GEO-SEO analysis tool — Claude code skill (february 2026) guide to help me with..."
2. Add context: audience, goal, offer, channel, source material, and constraints.
3. Ask the assistant to identify missing inputs before producing the final output.
4. Have the assistant follow the skill-specific guidance below.
5. Review the result against the final checklist and ask for revisions where needed.

## Skill-Specific Guidance
- Fetch homepage HTML (curl or WebFetch)
- Detect business type (SaaS, Local, E-commerce, Publisher, Agency, Other)
- Extract key pages from sitemap.xml or internal links (up to 50 pages)
- Collect all subagent reports
- Calculate composite GEO Score (0-100)
- Generate prioritized action plan
- **pandoc** — `brew install pandoc`
- **Google Chrome** — `/Applications/Google Chrome.app/` (standard Mac install)
- **Cover page** — dark navy gradient, GEO score badge, brand/domain/date/location metadata
- **Color-coded score tables** — cells with `XX/100` values are automatically colored green/blue/amber/orange/red
- **Severity-tagged findings** — Critical/High/Medium/Low sections get colored left-border callout blocks
- **Section page breaks** — major sections break to new pages automatically

## Decision Points And Nuance
The original skill emphasizes: Quick Reference, Market Context (Why GEO Matters), Orchestration Logic, Full Audit (`/geo audit <url>`), Scoring Methodology, Business Type Detection, Sub-Skills (14 Specialized Components), Subagents (5 Parallel Workers), Output Files, PDF Report Generation.

Use these questions to steer the work:
- What is the intended audience or buyer?
- What source material must be preserved?
- What should the assistant optimize for: clarity, persuasion, accuracy, speed, creativity, or conversion?
- What examples represent the desired quality bar?
- What should the assistant avoid?

## Common Mistakes
- No Python dependencies required for PDF generation.
- Check if it references important content that AI models should prioritize.
- **DO NOT** rely solely on web search (`site:wikipedia.org`) — it frequently returns false negatives.
- Always check the live state of the site. Do not rely on assumptions.
- If WebFetch fails for a platform check, note the failure and do not fabricate results.
- Citability scoring must be applied to actual content blocks, not page metadata.
- The AI Visibility Score is the single most important GEO metric in the full audit.
- Trustworthiness is the foundational element of E-E-A-T. Google considers it the most important dimension.

## Copy-And-Paste Prompt
```text
Use the GEO-SEO analysis tool — Claude code skill (february 2026) human guide.

My goal:
[Describe the business outcome]

Audience:
[Describe who this is for]

Context and source material:
[Paste notes, examples, links, or existing copy]

Constraints:
[Tone, length, channel, timeline, must-include items, must-avoid items]

Before producing the final output, ask me for any missing information that would materially improve the result.
```

## Final Checklist
- [ ] The output matches the original goal.
- [ ] The audience and context are reflected in the answer.
- [ ] Important constraints and source material were preserved.
- [ ] The assistant made the relevant decisions explicit.
- [ ] The final artifact is ready to use, review, or hand to the next person.

## Source
This guide was generated from the zubair-trabzada/geo-seo-claude skill entry for `geo`.

## Source Skill Notes
These notes preserve the nuance from the original skill. Use them as supporting reference when the workflow above feels too generic.

# GEO-SEO Analysis Tool — Claude Code Skill (February 2026)

> **Philosophy:** GEO-first, SEO-supported. AI search is eating traditional search.
> This tool optimizes for where traffic is going, not where it was.

---

## Quick Reference

| Command | What It Does |
|---------|-------------|
| `/geo audit <url>` | Full GEO + SEO audit with parallel subagents |
| `/geo page <url>` | Deep single-page GEO analysis |
| `/geo citability <url>` | Score content for AI citation readiness |
| `/geo crawlers <url>` | Check AI crawler access (robots.txt analysis) |
| `/geo llmstxt <url>` | Analyze or generate llms.txt file |
| `/geo brands <url>` | Scan brand mentions across AI-cited platforms |
| `/geo platforms <url>` | Platform-specific optimization (ChatGPT, Perplexity, Google AIO) |
| `/geo schema <url>` | Detect, validate, and generate structured data |
| `/geo technical <url>` | Traditional technical SEO audit |
| `/geo content <url>` | Content quality and E-E-A-T assessment |
| `/geo report <url>` | Generate client-ready GEO deliverable |
| `/geo report-pdf <url>` | Generate professional PDF report with charts and scores |
| `/geo quick <url>` | 60-second GEO visibility snapshot |
| `/geo prospect <cmd>` | CRM-lite: manage prospects through the sales pipeline |
| `/geo proposal <domain>` | Auto-generate client proposal from audit data |
| `/geo compare <domain>` | Monthly delta report: show score improvements to client |
| `/geo update` | Pull latest GEO skill updates from upstream |

---

## Market Context (Why GEO Matters)

| Metric | Value | Source |
|--------|-------|--------|
| GEO services market (2025) | $850M-$886M | Yahoo Finance / Superlines |
| Projected GEO market (2031) | $7.3B (34% CAGR) | Industry analysts |
| AI-referred sessions growth | +527% (Jan-May 2025) | SparkToro |
| AI traffic conversion vs organic | 4.4x higher | Industry data |
| Google AI Overviews reach | 1.5B users/month, 200+ countries | Google |
| ChatGPT weekly active users | 900M+ | OpenAI |
| Perplexity monthly queries | 500M+ | Perplexity |
| Gartner: search traffic drop by 2028 | -50% | Gartner |
| Marketers investing in GEO | Only 23% | Industry surveys |
| Brand mentions vs backlinks for AI | 3x stronger correlation | Ahrefs (Dec 2025) |

---

## Orchestration Logic

### Full Audit (`/geo audit <url>`)

**Phase 1: Discovery (Sequential)**
1. Fetch homepage HTML (curl or WebFetch)
2. Detect business type (SaaS, Local, E-commerce, Publisher, Agency, Other)
3. Extract key pages from sitemap.xml or internal links (up to 50 pages)

**Phase 2: Parallel Analysis (Delegate to Subagents)**
Launch these 5 subagents simultaneously:

| Subagent | File | Responsibility |
|----------|------|---------------|
| geo-ai-visibility | `agents/geo-ai-visibility.md` | GEO audit, citability, AI crawlers, llms.txt, brand mentions |
| geo-platform-analysis | `agents/geo-platform-analysis.md` | Platform-specific optimization (ChatGPT, Perplexity, Google AIO) |
| geo-technical | `agents/geo-technical.md` | Technical SEO, Core Web Vitals, crawlability, indexability |
| geo-content | `agents/geo-content.md` | Content quality, E-E-A-T, readability, AI content detection |
| geo-schema | `agents/geo-schema.md` | Schema markup detection, validation, generation |

**Phase 3: Synthesis (Sequential)**
1. Collect all subagent reports
2. Calculate composite GEO Score (0-100)
3. Generate prioritized action plan
4. Output client-ready report

### Scoring Methodology

| Category | Weight | Measured By |
|----------|--------|-------------|
| AI Citability & Visibility | 25% | Passage scoring, answer block quality, AI crawler access |
| Brand Authority Signals | 20% | Mentions on Reddit, YouTube, Wikipedia, LinkedIn; entity presence |