# UGC skincare Human Guide

## What This Is For
20 lofi, TikTok-native video formats for skincare brands. It gives the agent a clearer input/output frame for UGC skincare: what context to ask for, what decisions to make, and what usable artifact to return.

Use this as a human-readable version of the UGC skincare agent skill. It is meant for marketers, operators, founders, and other non-coders who want the workflow without reading agent-specific implementation instructions.

## When To Use This
- Use this when you need a repeatable process for UGC skincare.
- Use this when the task needs judgment, examples, constraints, or a clear output format rather than a one-off prompt.
- Use this when you want to hand an AI assistant enough context to produce a usable marketing artifact.

## When Not To Use This
- Do not use this when you only need a quick factual answer.
- Do not use this when the work depends on private data you cannot share with the assistant.
- Do not use this as a replacement for legal, compliance, financial, or medical review.

## What You Need Before Starting
- The goal or business outcome you want.
- The audience, customer segment, or market context.
- Any source material the assistant should respect, such as notes, briefs, examples, URLs, or brand guidance.
- Constraints such as tone, length, channel, deadline, region, or approval requirements.
- A clear definition of what a good final answer should look like.

## Step-By-Step Workflow
1. State the job clearly: "Use the UGC skincare guide to help me with..."
2. Add context: audience, goal, offer, channel, source material, and constraints.
3. Ask the assistant to identify missing inputs before producing the final output.
4. Have the assistant follow the skill-specific guidance below.
5. Review the result against the final checklist and ask for revisions where needed.

## Skill-Specific Guidance
- Identify the user's goal (routine showcase, product launch, ingredient education, social proof).
- Select the format below that best matches.
- Use the **Prompt Template** to compose the `prompt` field for `POST /videos/generate`. Replace `[BRACKETED]` placeholders with details from the user.
- Default to `aspectRatio: "portrait"` (9:16) and `nFrames: "10"` unless the format specifies otherwise.
- Keep the tone casual, genuine, unscripted. These should never feel like ads.
- 0-2s: Hands reaching for first product on a bathroom counter, natural morning light
- 2-5s: Close-up of product being dispensed onto fingertips, creamy texture visible
- 5-8s: Gentle application to face, slow circular motions, skin glistening
- 8-10s: Final product applied, person looking in mirror with a subtle satisfied expression
- 0-3s: Camera pans across a bathroom shelf lined with skincare products
- 3-6s: Hand picks up [PRODUCT], holds it to camera briefly
- 6-8s: Sets it back, picks up another, casual browsing energy

## Decision Points And Nuance
The original skill emphasizes: How to Use These Formats, Formats, GRWM ASMR Routine, Shelfie Tour, Texture ASMR, Product on Wet Skin, Night Routine Wind-Down, Skin Check-In Vlog, This or That, Empty Jar Reveal.

Use these questions to steer the work:
- What is the intended audience or buyer?
- What source material must be preserved?
- What should the assistant optimize for: clarity, persuasion, accuracy, speed, creativity, or conversion?
- What examples represent the desired quality bar?
- What should the assistant avoid?

## Common Mistakes
- Keep the tone casual, genuine, unscripted. These should never feel like ads.

## Copy-And-Paste Prompt
```text
Use the UGC skincare human guide.

My goal:
[Describe the business outcome]

Audience:
[Describe who this is for]

Context and source material:
[Paste notes, examples, links, or existing copy]

Constraints:
[Tone, length, channel, timeline, must-include items, must-avoid items]

Before producing the final output, ask me for any missing information that would materially improve the result.
```

## Final Checklist
- [ ] The output matches the original goal.
- [ ] The audience and context are reflected in the answer.
- [ ] Important constraints and source material were preserved.
- [ ] The assistant made the relevant decisions explicit.
- [ ] The final artifact is ready to use, review, or hand to the next person.

## Source
This guide was generated from the tfcbot/rawugc-skills skill entry for `ugc-skincare`.

## Source Skill Notes
These notes preserve the nuance from the original skill. Use them as supporting reference when the workflow above feels too generic.

# Skincare UGC Video Formats

20 lofi, TikTok-native video formats for skincare brands. Raw, authentic, easy to produce. No hard CTAs — these feel like real people sharing real routines.

## How to Use These Formats

1. Identify the user's goal (routine showcase, product launch, ingredient education, social proof).
2. Select the format below that best matches.
3. Use the **Prompt Template** to compose the `prompt` field for `POST /videos/generate`. Replace `[BRACKETED]` placeholders with details from the user.
4. Default to `aspectRatio: "portrait"` (9:16) and `nFrames: "10"` unless the format specifies otherwise.
5. Keep the tone casual, genuine, unscripted. These should never feel like ads.

---

## Formats

### 1. GRWM ASMR Routine

**Vibe**: Silent broll of a full skincare routine — close-up textures, no talking, pure ASMR.

**Structure**:
- 0-2s: Hands reaching for first product on a bathroom counter, natural morning light
- 2-5s: Close-up of product being dispensed onto fingertips, creamy texture visible
- 5-8s: Gentle application to face, slow circular motions, skin glistening
- 8-10s: Final product applied, person looking in mirror with a subtle satisfied expression

**Prompt Template**:
> A young woman in a naturally lit bathroom performing her morning skincare routine. Close-up shots of her hands applying [PRODUCT] to her face. The texture of the [PRODUCT TEXTURE — e.g. cream, serum, gel] is visible on her fingertips. No talking, ASMR energy — you can almost hear the soft sounds of product on skin. Smartphone quality, vertical video, warm soft lighting. The vibe is calm, unhurried, genuine. [ADDITIONAL DETAILS].

**Settings**: `aspectRatio: "portrait"`, `nFrames: "10"`

---

### 2. Shelfie Tour

**Vibe**: POV showing your bathroom shelf, casually picking up each product and putting it back.

**Structure**:
- 0-3s: Camera pans across a bathroom shelf lined with skincare products
- 3-6s: Hand picks up [PRODUCT], holds it to camera briefly
- 6-8s: Sets it back, picks up another, casual browsing energy
- 8-10s: Returns to [PRODUCT], lingering shot — the star of the shelf

**Prompt Template**:
> POV shot of a hand browsing a bathroom shelf filled with skincare products. Natural lighting, real bathroom setting. The hand picks up [PRODUCT] and holds it toward the camera, showing the label. Casual, like someone showing a friend their collection. The camera lingers on [PRODUCT] — it's clearly the favorite. Vertical smartphone video, authentic UGC aesthetic. [ADDITIONAL DETAILS].

**Settings**: `aspectRatio: "portrait"`, `nFrames: "10"`

---

### 3. Texture ASMR

**Vibe**: Extreme close-up of product texture on skin — satisfying swatch and spread.

**Structure**:
- 0-3s: Product squeezed onto back of hand, thick satisfying dollop
- 3-6s: Finger swirls through the texture slowly
- 6-8s: Spread onto skin, showing absorption and finish
- 8-10s: Clean skin with a subtle glow, product bottle in soft focus behind

**Prompt Template**:
> Extreme close-up of [PRODUCT] being squeezed onto the back of a hand. The [TEXTURE — e.g. thick cream, lightweight serum, whipped mousse] catches the light. A finger slowly swirls through it, then spreads it across the skin. The camera captures every detail of the texture — satisfying, almost meditative. Natural daylight, vertical video, macro lens energy. [ADDITIONAL DETAILS].

**Settings**: `aspectRatio: "portrait"`, `nFrames: "10"`

---

### 4. Product on Wet Skin

**Vibe**: Applying product right after shower on damp skin — the steam, the absorption, the glow.

**Structure**:
- 0-3s: Bathroom mirror, steam still lingering, person's face is freshly washed and damp
- 3-6s: Squeeze [PRODUCT] onto fingertips, the texture visible against wet skin
- 6-8s: Pat and press into damp face — the product melts in instantly on the wet surface
- 8-10s: Close-up of the dewy, hydrated finish — skin drinks it up

**Prompt Template**:
> A person in a steamy bathroom, face freshly washed and still damp. They squeeze [PRODUCT] onto their fingertips — the [TEXTURE — e.g. rich cream, lightweight serum, whipped balm] texture visible against wet skin. They pat and press it into their damp face, the product melting instantly into the wet surface. Close-up of the dewy, hydrated finish — the skin drinks it up completely. Warm bathroom light, vertical video, post-shower glow energy. [ADDITIONAL DETAILS].
