# LinkedIn campaign complete Human Guide

## What This Is For
Tier 1 (Highest Priority) LinkedIn Webinar/Event attendees Post engagers (filter to ICP via Clay) Company page followers Profile viewers It gives the agent a clearer input/output frame for social content: what context to ask for, what decisions to make, and what usable artifact to return.

Use this as a human-readable version of the LinkedIn campaign complete agent skill. It is meant for marketers, operators, founders, and other non-coders who want the workflow without reading agent-specific implementation instructions.

## When To Use This
- Use this when you need a repeatable process for LinkedIn campaign complete.
- Use this when the task needs judgment, examples, constraints, or a clear output format rather than a one-off prompt.
- Use this when you want to hand an AI assistant enough context to produce a usable marketing artifact.

## When Not To Use This
- Do not use this when you only need a quick factual answer.
- Do not use this when the work depends on private data you cannot share with the assistant.
- Do not use this as a replacement for legal, compliance, financial, or medical review.

## What You Need Before Starting
- The goal or business outcome you want.
- The audience, customer segment, or market context.
- Any source material the assistant should respect, such as notes, briefs, examples, URLs, or brand guidance.
- Constraints such as tone, length, channel, deadline, region, or approval requirements.
- A clear definition of what a good final answer should look like.

## Step-By-Step Workflow
1. State the job clearly: "Use the LinkedIn campaign complete guide to help me with..."
2. Add context: audience, goal, offer, channel, source material, and constraints.
3. Ask the assistant to identify missing inputs before producing the final output.
4. Have the assistant follow the skill-specific guidance below.
5. Review the result against the final checklist and ask for revisions where needed.

## Skill-Specific Guidance
- LinkedIn Webinar/Event attendees
- Post engagers (filter to ICP via Clay)
- Recently created group members
- Never over one paragraph long
- Focus on creating conversation, not selling
- Use eye-catching auto-embedding resources (Loom, posts, webinars)
- Compensate with strong first message

## Decision Points And Nuance
The original skill emphasizes: High-Converting LinkedIn Targets, Tier 1 (Highest Priority), Tier 2 (Good Priority), LinkedIn Copywriting Rules, LinkedIn Campaign Sequence (Human-Like), Scheduling Best Practices, Combines with, Example prompts, Supporting file: references/templates.md, Profile Viewer Follow-Up.

Use these questions to steer the work:
- What is the intended audience or buyer?
- What source material must be preserved?
- What should the assistant optimize for: clarity, persuasion, accuracy, speed, creativity, or conversion?
- What examples represent the desired quality bar?
- What should the assistant avoid?

## Common Mistakes
- Never over one paragraph long

## Copy-And-Paste Prompt
```text
Use the LinkedIn campaign complete human guide.

My goal:
[Describe the business outcome]

Audience:
[Describe who this is for]

Context and source material:
[Paste notes, examples, links, or existing copy]

Constraints:
[Tone, length, channel, timeline, must-include items, must-avoid items]

Before producing the final output, ask me for any missing information that would materially improve the result.
```

## Final Checklist
- [ ] The output matches the original goal.
- [ ] The audience and context are reflected in the answer.
- [ ] Important constraints and source material were preserved.
- [ ] The assistant made the relevant decisions explicit.
- [ ] The final artifact is ready to use, review, or hand to the next person.

## Source
This guide was generated from the sachacoldiq/coldiq-s-gtm-skills skill entry for `linkedin-campaign-complete`.

## Source Skill Notes
These notes preserve the nuance from the original skill. Use them as supporting reference when the workflow above feels too generic.

# LinkedIn Campaign Complete Guide

For message templates, see [references/templates.md](references/templates.md).

## High-Converting LinkedIn Targets

### Tier 1 (Highest Priority)
- LinkedIn Webinar/Event attendees
- Post engagers (filter to ICP via Clay)
- Company page followers
- Profile viewers

### Tier 2 (Good Priority)
- Recently created group members
- Newsletter subscribers
- Content commenters

**Critical Filter:** "Posted within last 30 days" = Active user

## LinkedIn Copywriting Rules

1. Never over one paragraph long
2. 3-4 sentences maximum
3. Focus on creating conversation, not selling
4. Use eye-catching auto-embedding resources (Loom, posts, webinars)

## LinkedIn Campaign Sequence (Human-Like)

```
Step 1: View profile (Day 1)
         ↓
Step 2: Like a recent post (Day 1-2)
         ↓
Step 3: Send connection request (Day 2-3)
         ↓
[Wait for acceptance]
         ↓
Step 4: Send first message (4-24 hours after acceptance)
         ↓
Step 5: Follow-up if no response (Day 5-7)
```

## Scheduling Best Practices

| Factor | Recommendation |
|--------|----------------|
| Timezone | Prospect's working hours (9 AM - 6 PM) |
| Days | Weekdays only (Mon-Thu best) |
| Breaks | At least one day off per week |
| Timing | When they're likely online |

---

## Combines with

| Skill | Why |
|-------|-----|
| `linkedin-limits-warmup` | Stay within limits while executing |
| `linkedin-success-factors` | Apply success factors to campaign |
| `cold-email-4-sequence` | Coordinate LinkedIn + email |
| `personalization-hooks` | Add hooks to LinkedIn messages |

## Example prompts

```
Create a LinkedIn sequence for post engagers who match my ICP.
```

```
Write connection request notes for VP Sales at SaaS companies.
```

```
How do I coordinate LinkedIn messages with my email sequence?
```

---

## Supporting file: references/templates.md