# Newsletter management Human Guide

## What This Is For
Create, curate, and grow email newsletters across all formats and strategies. It gives the agent a clearer input/output frame for email marketing: what context to ask for, what decisions to make, and what usable artifact to return.

Use this as a human-readable version of the Newsletter management agent skill. It is meant for marketers, operators, founders, and other non-coders who want the workflow without reading agent-specific implementation instructions.

## When To Use This
- Use this when you need a repeatable process for newsletter management.
- Use this when the task needs judgment, examples, constraints, or a clear output format rather than a one-off prompt.
- Use this when you want to hand an AI assistant enough context to produce a usable marketing artifact.

## When Not To Use This
- Do not use this when you only need a quick factual answer.
- Do not use this when the work depends on private data you cannot share with the assistant.
- Do not use this as a replacement for legal, compliance, financial, or medical review.

## What You Need Before Starting
- The goal or business outcome you want.
- The audience, customer segment, or market context.
- Any source material the assistant should respect, such as notes, briefs, examples, URLs, or brand guidance.
- Constraints such as tone, length, channel, deadline, region, or approval requirements.
- A clear definition of what a good final answer should look like.

## Step-By-Step Workflow
1. State the job clearly: "Use the Newsletter management guide to help me with..."
2. Add context: audience, goal, offer, channel, source material, and constraints.
3. Ask the assistant to identify missing inputs before producing the final output.
4. Have the assistant follow the skill-specific guidance below.
5. Review the result against the final checklist and ask for revisions where needed.

## Skill-Specific Guidance
- Opening: Personal note or insight
- 5–10 curated links with your take (not just a description)
- A recommendation (resource, tool, article)
- Would I send this to a colleague 1-on-1?
- Does it teach something actionable?
- Is it timely/relevant this week?
- Can I add commentary that adds genuine value?

## Decision Points And Nuance
The original skill emphasizes: Workspace Context, Operating Contract, The 6 Newsletter Formats, Curated / Link Roundup, This Week's Top Picks, [Article Title](url), Story-Driven, Educational / Deep Dive, The Big Story, Also Worth Reading.

Use these questions to steer the work:
- What is the intended audience or buyer?
- What source material must be preserved?
- What should the assistant optimize for: clarity, persuasion, accuracy, speed, creativity, or conversion?
- What examples represent the desired quality bar?
- What should the assistant avoid?

## Common Mistakes
- will get from it. Add your take — don't just describe.
- [300-500 word analysis of the week's most important topic]
- [Featured content — your deepest analysis or most important
- **Best days**: Tuesday > Thursday > Wednesday. Avoid Mondays (inbox overload) and Fridays (weekend mode).

## Copy-And-Paste Prompt
```text
Use the Newsletter management human guide.

My goal:
[Describe the business outcome]

Audience:
[Describe who this is for]

Context and source material:
[Paste notes, examples, links, or existing copy]

Constraints:
[Tone, length, channel, timeline, must-include items, must-avoid items]

Before producing the final output, ask me for any missing information that would materially improve the result.
```

## Final Checklist
- [ ] The output matches the original goal.
- [ ] The audience and context are reflected in the answer.
- [ ] Important constraints and source material were preserved.
- [ ] The assistant made the relevant decisions explicit.
- [ ] The final artifact is ready to use, review, or hand to the next person.

## Source
This guide was generated from the manojbajaj95/claude-gtm-plugin skill entry for `newsletter-management`.

## Source Skill Notes
These notes preserve the nuance from the original skill. Use them as supporting reference when the workflow above feels too generic.

# Newsletter Management

## Workspace Context

Read bootstrap context before asking questions: `strategy/brand.md` for brand, audience, offer, channels, tools, constraints, and metrics; `about/me.md` for personal voice; `content/ideas.md` and `content/calendar.md` for content planning. Use legacy product-marketing context files only as fallback. Save generated drafts to `content/<platform>/drafts/YYYY-MM-DD_short-topic-slug.md`, and route durable learnings back to `strategy/brand.md`, `about/me.md`, or `content/ideas.md`.

## Operating Contract

This skill is self-contained for its frontmatter scope: use its local instructions, references, scripts, and assets as the playbook; ask only for missing task-specific inputs; hand off to adjacent skills instead of expanding scope; and return an actionable artifact, decision, plan, draft, or diagnostic.


Build, curate, and grow recurring newsletters that create genuine value for subscribers.

## The 6 Newsletter Formats

### 1. Curated / Link Roundup

Share 5–15 curated links with commentary per link.

**Structure**:
- Opening: Personal note or insight
- 5–10 curated links with your take (not just a description)
- Closing: Personal sign-off

```markdown
## This Week's Top Picks

### [Article Title](url)
One to three sentences on why this matters and what the reader
will get from it. Add your take — don't just describe.
```

**Best for**: Building authority, staying top-of-mind | **Time**: 30–45 min

---

### 2. Story-Driven

Tell a personal story that teaches a lesson.

**Structure**: Hook → Story → Lesson → Application → Closing

**Best for**: Building connection, teaching through narrative | **Time**: 45–60 min

**Example**: "How I learned the hard way about delegation"

---

### 3. Educational / Deep Dive

Teach a specific concept, framework, or analysis (300–1,000 words).

**Structure**: Hook (why this matters) → Concept/Analysis → Examples → Application → Closing

```markdown
## The Big Story

[300-500 word analysis of the week's most important topic]

## Also Worth Reading

- **[Title](url)** — One sentence commentary
```

**Best for**: Establishing authority, providing value | **Time**: 60–90 min

---

### 4. Interview / Q&A

Feature a customer, expert, or practitioner.

**Structure**: Introduction → Q&A (5–10 questions) → Key Takeaway → Closing

**Best for**: Social proof, diverse perspectives | **Time**: 90–120 min (including interview)

---

### 5. Data-Driven / Trends