# Challenge funnel Human Guide

## What This Is For
This skill should be used when the user asks to "create a challenge funnel", "build a 5-day challenge", "bootcamp funnel", "challenge launch", or mentions challenges, bootcamps, or. It gives the agent a clearer input/output frame for challenge funnel: what context to ask for, what decisions to make, and what usable artifact to return.

Use this as a human-readable version of the Challenge funnel agent skill. It is meant for marketers, operators, founders, and other non-coders who want the workflow without reading agent-specific implementation instructions.

## When To Use This
- Use this when you need a repeatable process for challenge funnel.
- Use this when the task needs judgment, examples, constraints, or a clear output format rather than a one-off prompt.
- Use this when you want to hand an AI assistant enough context to produce a usable marketing artifact.

## When Not To Use This
- Do not use this when you only need a quick factual answer.
- Do not use this when the work depends on private data you cannot share with the assistant.
- Do not use this as a replacement for legal, compliance, financial, or medical review.

## What You Need Before Starting
- The goal or business outcome you want.
- The audience, customer segment, or market context.
- Any source material the assistant should respect, such as notes, briefs, examples, URLs, or brand guidance.
- Constraints such as tone, length, channel, deadline, region, or approval requirements.
- A clear definition of what a good final answer should look like.

## Step-By-Step Workflow
1. State the job clearly: "Use the Challenge funnel guide to help me with..."
2. Add context: audience, goal, offer, channel, source material, and constraints.
3. Ask the assistant to identify missing inputs before producing the final output.
4. Have the assistant follow the skill-specific guidance below.
5. Review the result against the final checklist and ask for revisions where needed.

## Skill-Specific Guidance
- Deliver transformation or noticeable progress in 5-7 days
- Build daily engagement through live sessions, community, accountability
- Create urgency to join flagship offer during/after challenge
- Capture testimonials, social proof, and user-generated content
- Clear transformation promise ("Launch your webinar in 5 days")
- Specific outcome they'll achieve
- Free challenge with paid offer at end
- Welcome email and community invite
- Homework: Share goals, complete profile
- Set expectations, share roadmap
- Community prompt: "Share your Day 1 win"
- Public recognition of standouts

## Decision Points And Nuance
The original skill emphasizes: Workspace Context, Operating Contract, Challenge Objectives, Challenge Framework, Core Elements, Daily Structure, Day 0: Onboarding, Day 1: Kickoff, Days 2-4: Deep Dive, Day 5: Transformation + Pitch.

Use these questions to steer the work:
- What is the intended audience or buyer?
- What source material must be preserved?
- What should the assistant optimize for: clarity, persuasion, accuracy, speed, creativity, or conversion?
- What examples represent the desired quality bar?
- What should the assistant avoid?

## Common Mistakes
- Commitment level required
- Every day must deliver genuine transformation
- Every engagement prompt must build community
- Every conversion moment must be perfectly timed
- Experience must feel premium, not rushed
- Participants must feel part of something special
- Even if you've never done a webinar before, have no audience, and hate being on camera. Join 2,000+ entrepreneurs in this free live challenge.
- **Pro tip:** The people who get the most out of this challenge are the ones who show up live and do the homework. Don't just watch—IMPLEMENT.

## Copy-And-Paste Prompt
```text
Use the Challenge funnel human guide.

My goal:
[Describe the business outcome]

Audience:
[Describe who this is for]

Context and source material:
[Paste notes, examples, links, or existing copy]

Constraints:
[Tone, length, channel, timeline, must-include items, must-avoid items]

Before producing the final output, ask me for any missing information that would materially improve the result.
```

## Final Checklist
- [ ] The output matches the original goal.
- [ ] The audience and context are reflected in the answer.
- [ ] Important constraints and source material were preserved.
- [ ] The assistant made the relevant decisions explicit.
- [ ] The final artifact is ready to use, review, or hand to the next person.

## Source
This guide was generated from the manojbajaj95/claude-gtm-plugin skill entry for `challenge-funnel`.

## Source Skill Notes
These notes preserve the nuance from the original skill. Use them as supporting reference when the workflow above feels too generic.

# Challenge Funnel

## Workspace Context

Read bootstrap context before asking questions: `strategy/brand.md` for brand, audience, offer, channels, tools, constraints, and metrics; `about/me.md` for personal voice; `content/ideas.md` and `content/calendar.md` for content planning. Use legacy product-marketing context files only as fallback. Save generated drafts to `content/<platform>/drafts/YYYY-MM-DD_short-topic-slug.md`, and route durable learnings back to `strategy/brand.md`, `about/me.md`, or `content/ideas.md`.

## Operating Contract

This skill is self-contained for its frontmatter scope: use its local instructions, references, scripts, and assets as the playbook; ask only for missing task-specific inputs; hand off to adjacent skills instead of expanding scope; and return an actionable artifact, decision, plan, draft, or diagnostic.


Build multi-day challenge funnels that activate prospects, deliver quick wins, and build momentum toward core offers (courses, coaching, membership, SaaS). Create experiences that feel like premium bootcamps.

## Challenge Objectives

- Deliver transformation or noticeable progress in 5-7 days
- Build daily engagement through live sessions, community, accountability
- Create urgency to join flagship offer during/after challenge
- Capture testimonials, social proof, and user-generated content

## Challenge Framework

### Core Elements

**Theme & Promise:**
- Clear transformation promise ("Launch your webinar in 5 days")
- Specific outcome they'll achieve
- Tangible deliverable by end

**Ideal Participant:**
- Target audience profile
- Prerequisites (if any)
- Commitment level required

**Schedule:**
- Daily time commitment
- Live session times
- Delivery channels

**Monetization:**
- Free challenge with paid offer at end
- Paid VIP upgrade option
- Tiered access levels

## Daily Structure

### Day 0: Onboarding

- Welcome email and community invite
- Orientation video/content
- Homework: Share goals, complete profile
- Community introduction

### Day 1: Kickoff

- Live kickoff session
- Set expectations, share roadmap
- Teach core concept #1
- Assign actionable task
- Community prompt: "Share your Day 1 win"

### Days 2-4: Deep Dive

- Daily live sessions
- Implementation workshops
- Progress checkpoints
- Public recognition of standouts
- Soft CTA introduction (success stories, case studies)

### Day 5: Transformation + Pitch

- Celebrate wins
- Recap journey
- Deliver major value
- Flagship offer pitch
- Clear next steps, bonuses, deadline

### Days 6-7: Cart Open

- Hot seat coaching