# TikTok marketing Human Guide

## What This Is For
Comprehensive TikTok marketing skill covering content strategy, video creation workflows, posting optimization, and analytics tracking. It gives the agent a clearer input/output frame for social content: what context to ask for, what decisions to make, and what usable artifact to return.

Use this as a human-readable version of the TikTok marketing agent skill. It is meant for marketers, operators, founders, and other non-coders who want the workflow without reading agent-specific implementation instructions.

## When To Use This
- Use this when you need a repeatable process for TikTok marketing.
- Use this when the task needs judgment, examples, constraints, or a clear output format rather than a one-off prompt.
- Use this when you want to hand an AI assistant enough context to produce a usable marketing artifact.

## When Not To Use This
- Do not use this when you only need a quick factual answer.
- Do not use this when the work depends on private data you cannot share with the assistant.
- Do not use this as a replacement for legal, compliance, financial, or medical review.

## What You Need Before Starting
- The goal or business outcome you want.
- The audience, customer segment, or market context.
- Any source material the assistant should respect, such as notes, briefs, examples, URLs, or brand guidance.
- Constraints such as tone, length, channel, deadline, region, or approval requirements.
- A clear definition of what a good final answer should look like.

## Step-By-Step Workflow
1. State the job clearly: "Use the TikTok marketing guide to help me with..."
2. Add context: audience, goal, offer, channel, source material, and constraints.
3. Ask the assistant to identify missing inputs before producing the final output.
4. Have the assistant follow the skill-specific guidance below.
5. Review the result against the final checklist and ask for revisions where needed.

## Skill-Specific Guidance
- Content strategy development for TikTok
- AI-powered video script generation
- Hashtag and trend optimization
- Performance analytics and reporting

## Decision Points And Nuance
The original skill emphasizes: Overview, Content Strategy Framework, Content Pillars (4-6 pillars recommended), Content Calendar Template, Video Script Framework, The Hook-Content-CTA Structure, Script Templates, Hashtag Strategy, Hashtag Mix Formula, Hashtag Research Process.

Use these questions to steer the work:
- What is the intended audience or buyer?
- What source material must be preserved?
- What should the assistant optimize for: clarity, persuasion, accuracy, speed, creativity, or conversion?
- What examples represent the desired quality bar?
- What should the assistant avoid?

## Common Mistakes
- │ Must stop the scroll immediately │
- "Here's a [topic] hack most people don't know..."
- Never go more than 24h without posting

## Copy-And-Paste Prompt
```text
Use the TikTok marketing human guide.

My goal:
[Describe the business outcome]

Audience:
[Describe who this is for]

Context and source material:
[Paste notes, examples, links, or existing copy]

Constraints:
[Tone, length, channel, timeline, must-include items, must-avoid items]

Before producing the final output, ask me for any missing information that would materially improve the result.
```

## Final Checklist
- [ ] The output matches the original goal.
- [ ] The audience and context are reflected in the answer.
- [ ] Important constraints and source material were preserved.
- [ ] The assistant made the relevant decisions explicit.
- [ ] The final artifact is ready to use, review, or hand to the next person.

## Source
This guide was generated from the claude-office-skills/skills skill entry for `tiktok-marketing`.

## Source Skill Notes
These notes preserve the nuance from the original skill. Use them as supporting reference when the workflow above feels too generic.

# TikTok Marketing

Comprehensive TikTok marketing skill covering content strategy, video creation workflows, posting optimization, and analytics tracking. Integrates with n8n automation for scalable content production.

## Overview

This skill enables:
- Content strategy development for TikTok
- AI-powered video script generation
- Automated posting workflows
- Hashtag and trend optimization
- Performance analytics and reporting

---

## Content Strategy Framework

### 1. Content Pillars (4-6 pillars recommended)

```yaml
content_pillars:
  - name: "Educational"
    ratio: 40%
    formats: [tutorials, tips, how-tos, explainers]
    goal: build_authority

  - name: "Entertainment"
    ratio: 30%
    formats: [trends, challenges, humor, behind-scenes]
    goal: increase_reach

  - name: "Promotional"
    ratio: 15%
    formats: [product_demos, launches, offers]
    goal: drive_conversions

  - name: "Community"
    ratio: 15%
    formats: [UGC, duets, Q&A, polls]
    goal: build_engagement
```

### 2. Content Calendar Template

| Day | Pillar | Format | Hook Type | CTA |
|-----|--------|--------|-----------|-----|
| Mon | Educational | Tutorial | Question | Follow for more |
| Tue | Entertainment | Trend | Shock | Like if you agree |
| Wed | Community | Q&A | Direct | Comment below |
| Thu | Educational | Tips | List | Save this |
| Fri | Entertainment | Behind-scenes | Story | Share with friend |
| Sat | Promotional | Demo | Problem | Link in bio |
| Sun | Community | UGC Repost | Gratitude | Tag us |

---

## Video Script Framework

### The Hook-Content-CTA Structure

```
┌─────────────────────────────────────────────────────────┐
│ HOOK (0-3 seconds)                                      │
│ • Question: "Did you know...?"                          │
│ • Statement: "This changed everything"                  │
│ • Shock: "I can't believe this works"                   │
│ • List: "3 things you need to know"                     │
│ Must stop the scroll immediately                        │
└─────────────────────────────────────────────────────────┘
                          │
                          ▼
┌─────────────────────────────────────────────────────────┐
│ CONTENT (3-50 seconds)                                  │
│ • Deliver on the hook promise                           │
│ • One clear message per video                           │
│ • Visual demonstrations > talking                       │
│ • Pattern interrupts every 3-5 seconds                  │
│ • Text overlays for key points                          │
└─────────────────────────────────────────────────────────┘
                          │